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    2,000 medical research writing and editing jobs found, pricing in GBP

    Academic medical writing project

    £59 / hr (Avg Bid)
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    1 bids

    I'm seeking a talented photoshop expert who can seamlessly insert me into a pre-existing image for personal u...Background: The background of the photo already exists. The task is to insert my face realistically onto the pink sweater girls face and add my hair, so that the image seems original and real. Basically insert my hair and face onto pink sweater girls face. - Expression: The image should be casual - not formal or active. Ideal Skills: - Extensive experience with Photoshop, particularly with inserting people into pre-existing images. - Keen eye for detail to ensure the resulting image looks natural and untouched. - Ability to communicate effectively, to understand specific placement and pose instructions. Experience with casual and...

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    I'm seeking a professional grant writer who is experienced in securing government, non-profit, and corporate grants. The core objective of this project is to improve the availability of clean water to underserved communities. Key Responsibilities: - Research and identify appropriate grants that align with our goals - Prepare detailed grant proposals - Track and manage multiple grant applications Ideal Skills: - Proven success in securing grants, particularly for public service projects - Excellent research, writing and communication skills - Experience working on water-related projects Your expertise will be vital in securing funds to provide clean water to those who need it most. I look forward to reviewing your proposal...

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    ...an expert research writer to produce a 12000-word paper on artificial intelligence applications in the fashion and e-commerce industries. Key Requirements: - The research should be comprehensive, focused and insightful, exploring the application and impact of AI in these sectors. - The work needs to be well referenced with a preference for citations from academic journals. - The deadline is less than a week, so the ability to work quickly and efficiently is essential. - The writing should be top-tier, clear and engaging. Ideal Skills and Experience: - A background in research writing, particularly in the technology and business sectors. - Prior experience in writing about AI, fashion, and...

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    ...expert who can help me gather information from various medical service provider websites. Key Requirements: - Extract doctor names, contact information, medical service details, and additional data such as phone numbers, specialties, and participating plans. - The information should be pulled from three specific websites - Website 1, Website 2, and Website 3. Your deliverable: - The scraped data should be compiled into a CSV format for easy analysis and integration into our system. Ideal Skills: - Proficient in web scraping and data extraction - Advanced knowledge in handling and exporting data formats like CSV - Experience in scraping medical websites or similar domains would be a plus. Please bid only if you can st...

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    I'm in need of a skilled graphic designer and video editor to collaborate on creating online ads and social media promotions. The primary objective of this work is to generate leads for my business. Key Responsibilities: - Design and edit visually appealing online ads. - Create engaging video content for social media. - Develop promotional materials aligned with brand guidelines. Ideal Skills and Experience: - Proven experience with online ad design. - Proficient in video editing software. - Strong understanding of social media platforms. - Ability to create engaging content for lead generation. Please note that knowledge of Facebook, Instagram and YouTube will be particularly useful as these are the primary channels I'm targeting for ...

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    I need an expert to edit an image for me. The image needs to undergo two primary changes: - Cropping: The image must be cropped to a specific aspect ratio. Unfortunately, I don't hav...moment as I skipped that part in the question. I need you to professionally determine the best aspect ratio to crop the image for a visually appealing output. - Object Removal: The image has some text that I would like to be removed. This could be challenging as the text is intertwined with the image, but I need it done seamlessly and professionally. Ideal skills for this job would include: - Proficiency in image editing software - Strong knowledge of aspect ratios and photo composition - Proven experience in object removal within images Looking forward to working with a talente...

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    ...You will be responsible for managing and organizing my email inbox. This includes responding to basic emails, flagging important messages, and organizing my inbox. - Calendar management: You will schedule meetings, appointments, and events on my calendar. Ensuring that it is always up to date and I am well-prepared for upcoming commitments. - Video Editor: Basic video editing tasks such as trimming, adding transitions, and basic effects. No need for advanced editing skills, just the ability to create engaging and professional-looking videos. - Graphic Designer: Creating simple graphics for social media, blog posts, or presentations. - Wordpress Manager: Basic website content management on Wordpress. This involves updating post...

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    I'm in need of a skilled writer to create engaging and informative medical content targeted for a nurse coach's audience. The specific topics, such as chronic diseases, healthy lifestyle habits, and nursing interventions, will be provided by me. Ideal candidates for this project should have: - Demonstrated experience in medical content writing - Familiarity with nursing and healthcare terminology - Ability to create engaging and informative content - Understanding of the unique demands of nurse coaching - Strong research skills to back up the content Please be ready to provide samples of previous medical content work. I look forward to working with a professional who can deliver quality work that's tailored fo...

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    ...looking for a skilled and experienced machine learning professional who can assist me in a project involving image classification for academic research. Key Tasks: - Data Preprocessing: Processing and cleaning the image data to make it suitable for training. - Model Training: Developing and training a machine learning model that can classify images effectively. - Feature Selection: Identifying the most relevant features from the data to improve the accuracy of the model. Goal: - The primary goal of this project is to classify images into specific categories. Final Use: - The classified images will be used for academic research. Ideal Skills: - Proficient in machine learning techniques, especially in image classification - Strong experience in data...

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    ...cabin and have 1,000 iphone videos and a few thousand related images that cover the two year build. I have a couple ideas for the storyline, the goal is to try to monitize the video on YouTube, perhaps with a corresponding campaign on Instagram and/or TikTok Key Tasks: - Trimming and cutting footage: The video needs to be concise and engaging, so we're looking for someone who has a good eye for what to keep and what to cut. - Adding background music or sound effects: The video is meant to be fun and upbeat, so the music and sounds should reflect that. - Including text, voice and transitions: To keep the video engaging and easy to follow, text, voice and transitions should be added strategically. Ideal...

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    ...prospective freelancer will exhibit creativity and prior experience in creating infographics, Ebooks, whitepapers, etc. Though I did not specify a preferred type of content, flexibility and innovation are highly valued in this project. The target audience for these lead magnets are women who are health conscious and on their fitness journey. Therefore, the ideal candidate should be one with an insightful understanding of this demographic and their interests. Your task will involve crafting content that appeals to these women and encourages them towards fitness and being healthy. Skills & Experience: - Proven ability in creating Ebooks, Infographics, and whitepapers. - Solid understanding of the women's health and fitne...

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    ...professional to guide me through the intricate aspects of Search Engine Optimization (SEO). As a novice, your responsibility will be to mentor me on thorough keyword research, on-page optimization, and strategic link building. I want to go over my current websites to see where I can improve each one. Ideal candidate Skills: - Profound expertise in SEO - Ability to teach complex SEO concepts in a simple and understandable manner - Proven track record in keyword research, on-page optimization, and link building - Good communication and mentorship skills I am partially through optimizing my website's SEO, however, I need to improve significantly and fill in gaps in my knowledge. Your role will be to guide me through this process, ensu...

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    ...repair and used appliance sales business. Key Points: - Geographical Focus: The business will be solely focused on the local area, so the plan should be tailored to this specific region. - Appliance Focus: The core of the business will be repairing and reselling kitchen and laundry appliances. - Physical Storefront: The business is planned to have a physical presence through a storefront. The ideal candidate for this project should have experience in creating comprehensive business plans for similar ventures. They should also have a good understanding of the appliance repair and sales industry. A successful candidate would have the following qualifications: - Proven experience in crafting business plans - Knowledge of the local area, to help with market a...

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    ... both personal and professional. Tasks: -Data Entry: I need help with data entry, but the anticipated workload is less than 10 hours per week. This will involve inputting and organizing various types of data. - Graphic Design: You should be adept at creating eye-catching and professional visuals for presentations, social media, and other purposes. - Video Editing: Proficiency in editing videos for personal and professional purposes. - Building Tutorials: You'll be required to create user-friendly and engaging tutorials. -Bonus if you are able to know WordPress - Email Management: You should be able to manage your emails efficiently, including sorting, responding, and flagging important messages. The ideal candid...

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    I'm looking for a talented individual who can help me with some basic podcast editing and social media management. Podcast Editing: - I need someone who can edit my podcast. The editing mainly involves removing mistakes and inconsistencies in the audio, as well as adding intro/outro music. It's more on the basic side, so you don't have to worry about complex sound design or enhancement. I am currently using Descript. - The desired tone for the podcast is conversational, so I need an editor who can maintain this tone throughout the podcast. Social Media Management: - I also need support with managing my social media presence. The primary platforms I'm focusing on are Instagram, Facebook, and Youtube (I need assistance creating ...

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    I'm in need of an experienced SEO content writer who can help increase traffic to my technology ...of an experienced SEO content writer who can help increase traffic to my technology website. While the exact target audience has yet to be determined, your role will involve producing SEO-friendly content that's both clear and engaging. The ideal candidate for this role should: - Have prior experience in the technology industry. - Showcase a strong proficiency in SEO writing. - Possess a solid understanding of different SEO tools and strategies. Your key responsibilities will include: - Providing SEO content that boosts website traffic. - Working on adaptable writing strategies as the target audience gets determined. Please send a few samples of you...

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    I'm seeking an experienced culinary artist to help develop and write 50-100 recipes for my Italian cookbook. My project requires: - Recipe Development: Creativity and extensive cooking knowledge are essential. You'll be brainstorming and concocting unique, enticing recipes that captivate food enthusiasts. - Writing and Editing: Exceptional writing skills are a must. You'll not only be crafting each recipe but also ensuring the text is engaging, clear, and error-free. Ideal candidates would have a proven track record in both the culinary world and professional writing. Experience crafting and editing cookbooks is a major plus.

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    I need a proficient web developer to create a simplistic but functional and aesthetically pleasing informational website for me. The main goal is for it to provide information about my offline tutorial classes to the potential clients effectively. Key requirements: - Simplistic informational website design and development - User friendly and easy to navigate - Integration of a booking system for offline tutorial classes - Must be responsive and mobile-friendly - SEO optimization Although a payment system is not a must-have right now, I would prefer a developer who has the ability to integrate one in the future. Ideal skills: - Experience in web design and development - Proficiency in writing clean and efficient code - Familiarity with SE...

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    ...currently offering fixed salaries and bonuses and stock / stock options to our executives, we're actively seeking a consultant with expertise in executive compensation. Key responsibilities will include: - Evaluating our current compensation structure for the CEO and CFO, specifically base salaries and bonuses and stock / stock options - Providing strategic advice on how to optimize our compensation package, potentially incorporating stock options - Drawing on experience with comparative executive compensation from similar companies in the medical device space. The ideal candidate will have an extensive background in executive compensation and a track record in the healthcare industry. Specialized knowledge in base salari...

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    I'm in need of a skilled and experienced scriptwriter who can help me create a captivating script . The intended audience for this script is adults, so it should be engaging, thrilling, and engaging for mature listeners. The successful freelancer should be able to demonstrate the following in their application: - Past work: I'll need to see examples of previous scripts you have written, particularly those in the crime genre. Ideal skills and experience for this project include: - Scriptwriting: You should be proficient in writing scripts that are engaging, with a strong grasp of storytelling techniques. - Crime genre: Experience in writing in the crime genre is a significant advantage. - Radio writing: Familiarity with writing f...

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    I am in need of a skilled article writer with a deep understanding of technology, capable of producing highly technical content suitable for experts. Key Requirements: - The articles should be focused on technology. - The language should be hi...producing highly technical content suitable for experts. Key Requirements: - The articles should be focused on technology. - The language should be highly technical. - The articles should incorporate links to studies or external sites. Ideal Freelancer: - Proven experience in writing technology articles. - Excellent understanding of highly technical language. - Research skills to source and incorporate relevant studies and external sources. - Good understanding of SEO principles. - Ability to deliver high-quality, eng...

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    I'm seeking a skilled photo editor to apply color correction, retouching and background removal to my images. Aesthetic should align with vivid, high-contrast visuals. The key tasks you'll be performing include: - Performing color correction to ensure consistency and accuracy - Retouching spots or imperfections - Removing and replacing the image background A successful candidate will have a proven ability in delivering high-quality, high-contrast edited images. Strong proficiency with photo editing softwares and a good understanding of textures, colors, and patterns will also be key. Final photos should be delivered in JPEG format. Previous experience in achieving high-contrast visuals preferred. Proven effectiveness in delivering...

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    I'm looking for a skilled professional to automate certain tasks in my GitHub workflow. Your assistance in setting up GitHub actions and writing appropriate bash scripts would be greatly appreciated. Ideal Skills: - Proficiency in GitHub actions and bash scripting. - Experience with JavaScript and Node.js. Key Requirements: - Automate the build and test process of my JavaScript/Node.js codebase. - Integration with Docker Containers for the build and testing. - Set up the necessary workflows to ensure smooth automation. If you have experience in this area, your expertise would be invaluable. Please provide examples of previous work that demonstrates your ability to automate tasks in a similar context.

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    I'm actively searching for a talented video editor who excels in creating cinematic and dramatic edits. The primary content you'll be working with will be travel and adventure-focused (hikes etc.), so a sense of great style is essential. My vlogs would be mostly in Hindi and some bits in English as well. Key responsibilities: - Weekly editing of new content - Enhancing footage to deliver a cinematic and dramatic feel Desirable traits: - Experience in travel/adventure video editing - Capable of weekly turnaround - Proficient in creating cinematic and dramatic edits Enrich my YouTube channel by transforming raw footage into immersive and enthralling content.

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    I require a talented photo editor who understands how to make a variety of enhancements while maintaining a naturalistic look. You’ll be working with a total of 30 images, focusing on: - Color correction to achieve a more balanced and accurate look - Retouching to improve imperfections, focusing particularly on subjects' faces and background elements - Image grading to achieve a vibrant and lively mood It’s important to me that the edits remain true to the original image, ensuring a bright yet natural look. Prior experience with naturalistic photo editing and a keen eye for detail are crucial for this project.

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    ...The project requires: - Extensive research and data analysis - A thorough literature review and a solid theoretical framework - The actual writing of the thesis, as well as editing and polishing The ideal freelancer for this job would have a background or extensive experience in academic writing, especially in the Social Sciences or Humanities. A solid grasp of research methodologies and data analysis is crucial. I'm looking for someone who can not only assist me with the mechanics of writing, but also contribute to the intellectual content and structure of the thesis. This means being able to critically engage with complex ideas and arguments, and to help me shape and develop my own...

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    I'm seeking a professional to optimize my Wix business website for enhanced visibility on Google Bus...I'm looking for: - **Optimization of Site Content:** I need someone who can analyze the current content on my website and suggest improvements. The goal is to make the website more appealing to potential customers and search engines. - **Keyword Research and Implementation:** I need help with keyword research to identify the best keywords for my business, and then properly implement them in the site content. The aim is to boost search engine rankings and generate more leads. Ideal Skills and Experience: - Previous experience with Wix websites and SEO. - Strong understanding of keyword research and i...

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    Please fully read the job description! I'm in need of a skilled virtual assistant. The tasks you'll be tackling will include: - Data entry: you'll be responsible for inputting new data into our system and maintaining the accuracy of the existing data. - Writing Standard Operating Procedures (SOPs): I'm looking for someone with a knack for writing detailed and clear SOPs that can be easily understood by others. - Setting up email lists. - May be added: Email management: sorting, flagging, and responding to emails from potential customers in a timely manner. I am looking for a long term assistant for around 6-8 hours per week initially. It would be great if you could work one or two hours per day on multiple days during the week. I�...

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    ...development and integration to complete a medical management platform. Would prefer someone in DFW area. Key Tasks: - Finalizing the remaining 15-5% of the medical management platform. - Ensuring the platform has robust patient management program that has: appointment scheduling, video (e.g. Telehealth), patient billing and invoicing capabilities, claims submission to current clearing house using XML. - Integrating the platform with our current website(s). - Implementing user login and authentication. - Implementing secure Patient Health Information (PHI), aka "HIPAA" standards. - Incorporating functionality for users to pay their invoices within the platform. - Ensuring that the payment options include credit card, debit card, electronic c...

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    ...seeking a skilled and experienced content writer to pen an engaging, informative piece on modular conference tables. This article is intended to educate a diverse audience that includes office managers, interior designers, and furniture retailers about the benefits of opting for modular conference tables. 800-1200 words within 4 days. Key Focus Areas: - Flexibility of Modular Conference Tables: Delve into how their customizable and adaptable design can cater to varying needs and changing office landscapes. - Variety in Design and Style: Explore the vast array of designs, styles, and aesthetic appeal these tables provide, uplifting the environment they are placed in. - Describe why modular conference tables are suited for a wide variety of meeti...

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    I'm look...with database integration. The application will be tasked with creating bills for medical purposes. Key Responsibilities: * Implementation Functionality like cash register, Doku , and Patient Information * Understand problem of precision rounding in Javascript * Integrate a reliable payment processing system. * Create doku and medical bills in a secure, efficient, and user-friendly manner. Technical Skills Required: * Proficiency in PHP, JavaScript, HTML/CSS, JQuery, and Bootstrap. * Experience in payment processing and database integrations. Ideal freelancer should demonstrate previous, relevant experiences in any of the above-mentioned criteria. It’s essential the proposed solution is user-friendly, robust, and...

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    I am seeking a capable individual who will effectively assist me in setting up research interviews with construction companies. The goal of these interviews is to gather a deeper understanding of the pains and challenges faced when a machine/equipment is down due to hoses and/or fittings failure. A broad approach to capture varying perspectives is preferable. The ideal candidate will: - Have prior experience in research within the construction industry - Have strong networking skills to secure interview appointments Your objective will be to: - Identify and contact suitable construction companies for interviews - Set up interviews with these companies

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    I'm seeking a proficient video editor with a knack for enhancing gameplay footage. The task is twofold: 1. Edit Gameplay Highlights: I require someone who can take raw footage and extract the most exhilarating gameplay moments. 2. Create Montage of Funny Moments: Additionally, you must be able to identify and compile hilarious incidents in the game into a separate, engaging montage. Experience in gaming video editing and a good sense of timing and humor are crucial for this job.

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    I'm in need of a series of short, engaging DIY tutorial videos designed specifically for beginners. Each video should be under 5 minutes in length. The project i...series of short, engaging DIY tutorial videos designed specifically for beginners. Each video should be under 5 minutes in length. The project involves: - Creating a series of beginner-friendly DIY tutorial videos. - Ensuring the videos are clear, engaging and easy to follow. The ideal freelancer for this project will have experience with: - Video production, including editing. - Creating content for beginners. - DIY projects or the subject matter of the tutorials. Please provide a quote for the production of a single tutorial video, and a portfolio or examples of previous work that demonstrate yo...

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    I'm seeking a seasoned Instagram manager who is adept at increasing followers and engagement while drawing attention to my interior design services. I'd like you to: - Focus on growing my follower base dramatically. - Stimulate and interact with my audience, resulting in higher engagement. - Convert this increased visibility and engagement into actual business. Ideal candidates should have: - Extensive experience in managing social media, particularly Instagram, for businesses. - A track record of building followers and promoting engagement. - Knowledge of the interior design industry or a willingness to research and learn. - Skills in presenting services attractively to professionals and parents. - Expertise in turning social m...

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    I'm looking for a Swedish native to undertake a comprehensive consumer research. The research mainly targets adults and aims at collecting insightful data on their shopping habits. Ideal Skills and Experience: - Proven experience in consumer research - Fluent in Swedish - Strong analytical ability - Excellent communication skills Roles: - Design and implement a robust consumer research plan - Collect, analyse and document consumer shopping habits - Provide perspectives on the data collected - Prepare a detailed report of the findings. Looking forward to your bids and your expertise in making this project a success.

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    I'm seeking a talented digital creator who can proficiently use Facebook and Instagram to produce video posts for a campaign. The primary goal of this endeavor is to create awareness through high-quality, engaging content that will captivate viewers. Ideal Skills Required: - Familiarity with both Instagram and Facebook's formatting and algorithms. - Proven video production and editing skills. - Track record in creating content that drives engagement. - Understanding of successful campaign strategies. This My Website for my business : I supply breast pumps to new mothers who have health insurance. There are breast pumps that are completely covered by insurance and breast pumps that cost more than the insurance bene...

    £24 - £118
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    ...read the requirements and conditions and once I start the trial, people are failing to perform. Also, too many bids from countries I do not desire; Pakistan, Bangladesh, India, etc. I need a freelancer from LATIN AMERICA only. I need close to EST time!! Furthermore, I need a BILINGUAL freelancer!! So READ before biding. I need a fully bilingual professional (I will interview in English via video) to do some tasks for my agency, such as: PR Outreach Social media Content editing or creating CRM management Email marketing Email scraping Researching Organizing data in spreadsheets Copywriting Basic Wordpress (change text, add a button, upload a file, etc) And others related to the position You must be a FAST learner, attentive to details, curious, with g...

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    I have references and I only write the literature review about Sentmaient analysis

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    ...should be engaging and professional, suitable for assessing studies. - The content will involve various types of studies; however, I am specifically looking for assistance with the visual design aspect. Ideal Skills and Experience: - Proficiency in Canva and experience in creating presentations on the platform. - A strong design portfolio, particularly in creating engaging, professional designs. - Knowledge of visual techniques to enhance information presentation, and ability to adapt these to an assessment context. - Demonstrated understanding of the nuances of creating visual content for academic or research purposes would be a plus. I'm looking for someone who can deliver a high-quality, impactful design that will make my assessment studies ...

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    I a...organizations. The successful candidate will have experience: - Writing grants specifically supporting non-profit organizations. - Having a deep understanding of the education and literacy landscape. - Researching, preparing, and submitting proposals to fund local community initiatives. Your skills should include: - Proven success in securing grants. - Excellent research abilities. - Strong written communication. - Deep understanding of non-profit funding, especially within the education and literacy sector. - Knowledge of local community outreach methods. This project will be ongoing, tracking progress and reapplying as required. Your role will be pivotal in helping us secure funding to carry out our mission and vision of promotin...

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    I'm in search of an experienced and versatile writer with in-basic knowledge of AI Technology, focusing on Machine Learning and Computer Vision. The scope of work includes crafting clear, engaging, and formal-toned content for our website, as well as for regular blog posts that resonate with our audience. The ideal candidate should: - Have proven experience in AI technology writing. - Be proficient in formal writing style. - Be comfortable writing about Machine Learning and Computer Vision. - Have a knack for turning complex information into easy-to-understand, engaging content. This position offers the chance to develop content for an audience interested in AI technology. If you are an expert in these fields and have a pas...

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    I'm a long-standing profess...long-standing professional who needs to have my resume revamped. The ideal applicant for this project will have considerable experience in resume writing, especially for professionals with years of experience to their credit. While I didn't disclose my specific industry, I'm looking for someone who can highlight my skills and experience in the most impactful way, regardless of the industry. Their task would be to construct a document that showcases my competencies in a clear, concise and appealing way. Exceptional writing skills and an understanding of today's job market are paramount. - Proficient in creating professional resumes - Outstanding writing skills - Expertise in representing versatile pr...

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    I'm looking for a concise analysis of a company with a focus on assessing its strengths and weaknesses. This report should include: - A brief history of the company - Analysis of the overall business strategy - Identification of the company's strengths and weaknesses The primary goal of this research report is to provide me with a clear picture of the company's current position in the market and potential difficulties theyre facing and how to combat it. Ideal Skills: - Research and analysis capabilities - Strong understanding of business and finance - Excellent written communication skills - Ability to present information in a clear, concise manner - Experience in crafting research reports, specifically comp...

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    We need an online Virtual assistant to help us with our company tasks such as social media posts, research data entry etc... The tasks are very simple, however, this will be ongoing, daily work for the foreseeable future. Must be reliable and consistent in order to be successful in this role.

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    ...conversant in both Meta and Google advertising. My aim is to boost visibility and sales of my physical products - specifically wine and spirits. The ideal candidate for this project should be: - Highly skilled and experienced in both Meta and Google ads. - Have a history of successfully marketing physical products via online advertising. - Possess a deep understanding of the wine and spirits market or grasp its particularities quickly. - Able to create clear, compelling ads that engage potential customers and drive conversions. -Fluent in Spanish oral and writing. Your job will be two-fold: 1. Ad Creation: Develop effective, catchy ads for our wine and spirits range aimed at our target market. 2. Ad Management: M...

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    ...to aspiring and established writers, creatives, and seekers of inspiration. More than just a project, this is a quest. A quest to blend lifestyles with creative writing to shape experiences, share stories, and inspire a generation of creators. - Objective: Create a blog that revolves around lifestyle and creative writing. It needs to be innovative, unique, and engaging. - Theme: Lifestyle intertwined with creativity. - Audience: Our audience spans through a variety of creative seekers - both aspiring and established writers, as well as those looking for inspiration in their everyday lives. Key Skills: - Blog writing - Creative writing - Understanding of lifestyle trends - Eye for impactful storytelling - Ability to...

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    I'm in need of a writer to craft compelling, luxurious, and exclusive content for my beauty products. The project involves: - Crafting less than 10 product descriptions - Writing engaging blog articles in the same tone Ideal candidates should have a strong background in writing for beauty products, with a portfolio that demonstrates an ability to write in a luxurious and exclusive tone. Experience in content creation for social media in the same industry is a plus. Your writing should not only inform but also entice and engage our target audience.

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