LinkedIn Content Strategist and Creator for Green Streaming Pty Ltd

Overview Green Streaming Pty Ltd ([login to view URL]), a pioneer in environmental credit streaming, is on the lookout for a highly skilled and imaginative LinkedIn Content Strategist and Creator. This freelance role is an exciting opportunity to contribute to our mission of fostering a sustainable future by enhancing our brand's visibility and engagement on LinkedIn. You will be tasked with developing and executing a strategic content plan, producing a year's worth of diverse and captivating content. Responsibilities • Collaborate with Green Streaming’s marketing team to gain a deep understanding of our brand identity, target demographic, and strategic content goals. • Craft a comprehensive LinkedIn content calendar that includes 52 unique posts, ensuring a rich variety of content types such as videos, surveys, imagery, tables, Q&A sessions, and intriguing facts. • Generate engaging content specifically tailored for LinkedIn:  Videos: Create and edit vertical videos, up to 90 seconds, that are both informative and compelling.  Surveys: Design surveys to foster audience engagement and collect insights.  Images: Curate and edit striking images, accompanied by insightful commentary to stimulate conversation.  Tables: Utilise tables to present data in an aesthetically pleasing manner.  Q&A Sessions: Host and manage Q&A sessions that cater to the interests of our audience and reflect industry trends.  Interesting Facts: Post captivating facts that underscore our industry acumen and promote interaction. • Maintain brand consistency across all content, ensuring it aligns with our style, quality, and tone while being optimised for LinkedIn. • Schedule and oversee the publication of content as per the content calendar, adjusting based on analytics and feedback. • Actively engage with our LinkedIn community by responding to comments and messages, nurturing a positive and interactive environment. • Analyse content performance and provide insights for refining future content strategies. Requirements  Demonstrable experience as a content creator, supported by a diverse portfolio that highlights expertise across various content formats, particularly on LinkedIn.  Expert knowledge of LinkedIn, including content engagement strategies and algorithm optimisation.  Proficient in video production and editing, with a strong grasp of relevant software.  Creative and strategic thinker capable of conceiving innovative content ideas.  Exceptional writing and communication skills, with an eye for detail.  Self-motivated, with the ability to independently manage content schedules.  Knowledgeable in analytics tools, with the ability to evaluate content performance effectively.  Excellent communication skills, able to meet tight deadlines and proactively engage.  Great knowledge of sustainability, with a preference for knowledge of IFRS sustainability related disclosure standards How to Apply Interested candidates should apply via Freelancer.com with the following:  A cover letter detailing why you're the ideal match for this role.  Your CV, highlighting relevant experience and skills.  A portfolio showcasing your previous work, with an emphasis on LinkedIn content.  Links to LinkedIn profiles/pages you have managed or contributed to. Join us at Green Streaming Pty Ltd and play a pivotal role in revolutionising the environmental credit market through dynamic and engaging LinkedIn content. We are eager to collaborate with a talented freelancer who shares our vision for a sustainable future and can elevate our LinkedIn presence to new heights.