My brand new logo jobs
...create an engaging animated version of our corporate logo. The animation will be used for various purposes such as social media, presentations and our website and must also be able to be added to Outlook email signature. Requirements: - Utilize our existing logo: The animated version should be an extension of our current branding to ensure consistency and recognition among our target audience. - Maintain a professional and sleek style: The animation should reflect the professional image that we want to convey as a company. - Provide the final output in a GIF format: This will ensure the animation can be easily integrated across our digital platforms. The ideal candidate for this project should have: - Proficiency in both 2D animation and logo design. - The abilit...
I'm in need of a skilled video editor who can help me with my social media accounts. The videos I create for my two brands usually last between 1 and 10 minutes, and they are posted on a weekly basis. Occasionally I will need a longer video to be cut down into several shorter videos. Key Responsibilities: - Editing of social media videos: The editor will be responsible for cutting, adding transitions, audio, and other necessary elements to produce engaging and high-quality content. - Understanding the brand: As I make videos for two different brands, it is crucial that the editor is able to grasp the unique style and tone of each brand, and tailor the videos accordingly. Ideal candidates will have: - Proficiency with Capcut and Experience with Social Med...
...designer who can help me with logo and illustration work for my upcoming brand. The purpose of the designs is to establish a strong and memorable brand identity. Key Requirements: - Logo Design: - The logo should be unique, professional, and reflective of the brand's essence. - It needs to be versatile and work across various mediums and sizes. - Illustration: - The illustrations should complement the logo and brand identity. - They should be creatively done to catch the eye of my target audience. The color scheme for the designs should be chosen carefully to align with the brand's image. Since I'm open to any color that looks good, I'm also looking for a designer who can provide creati...
I'm seeking a medi...Increase in Sales: A prime goal is to boost our sales through the email marketing and Facebook ads campaign. - Brand Awareness Growth: We are looking to establish and grow our brand awareness in the market. - Increased Website Traffic: More traffic to our website is also a key objective. Target Audience: - Parents: This campaign is primarily aimed at parents. - Individuals in need of health and wellness services: We are especially keen on reaching those aged between 16-28 years. Timeframe: - The ideal candidate will be able to work with us for 3 months. Ideal Skills and Experience: - Proficient in e-mail marketing and Facebook ads. - Demonstrable experience in increasing sales and brand awareness. - Previous success in targeting and reachin...
In need of a savvy product influencer with a knack for in-home cooking. Our project focuses primarily on driving sales for our kitchenware line. We're specifically targeting home cooks, so your content should reso...so your content should resonate with that audience. Strong sales, marketing and communication skills are desirable. Ideal capabilities should include: - Demonstrable experience in previous influencer roles. - In-depth knowledge of kitchenware and cookware products. - Ability to engage effectively with home cooks. - Proven sales-driving strategies. Your primary goal is to elevate our brand presence within the home cooking sphere and propel sales through your influential platform. You should be an expert at creating desire for our product line and turning t...
I'm seeking a talented graphic designer proficient in 3D logo designing for a project focused on an online brand presence. Key Project Points: - The core task is to create a 3D logo. - The style of the logo should be for football sport club. - The logo will be primarily used for online purposes, including websites and social media. Ideal Skills: - Proficiency in 3D logo design. - A strong understanding of modern, fun, and quirky design aesthetics. - Experience in creating logos optimized for online platforms. Please provide a portfolio or relevant samples in your bid to help me assess the suitability of your work for this project.
I need a proficient Android developer to assist me in designing the User Interface (UI) of my application. This is a small task but it is important to me that the UI is modern and minimalist. Key Skills and Experience: - Proficiency in Android UI design - Experience in creating modern and minimalist designs - Ability to incorporate user-friendly features Please note that the question about responsiveness was skipped, so you may need to clarify with me whether the design needs to be responsive across different devices.
...to create a logo sheet for my company, "The Scottsdale Maids". The logo should reflect our services, which are primarily related to home and office cleaning. I'm open to your creativity and ideas; feel free to suggest color schemes and design concepts that you believe would best represent our brand. I am looking for someone to make a logo sheet for my cleaning company we need a few designs for our logo Once logo complete we will need these designs for it. 1 just logo no words 2 name with logo 3 just name vertical 4 name stacked Name of the company is called The Scottsdale maids want to be simple and clean also love the idea of white and gold for the colors or white and blue Ideal Skills and Exp...
I'm seeking a professional to handle the complete setup of my Shopify store and strategize the promotion of my physical products using social media marketing. Key Responsibilities: - Create a Modern Shopify Store: The ideal candidate should have demonstrable experience in designing modern, sleek, and user-friendly Shopify stores. The store should reflect the essence of my products and brand. - Product Promotion: The primary focus will be on leveraging social media marketing to drive traffic and conversions. This includes creating and executing effective social media campaigns, and possibly managing the social media accounts. Ideal Skills and Experience: - Proficient in Shopify: The candidate should have a strong understanding of Shopify's backend, be...
The client is looking to build a new custom website on WordPress
The Buiness is called If Trees Could Talk Ltd. One idea we've had is two trees side by side with their routes connecting. But open to ideas
...and trustworthy company profile for my business. The design elements that need to be included are a strong logo and a color scheme that reflects our brand essence. The final design should evoke trustworthiness primarily, while also subtly hinting at our professionalism and creativity. Key requirements: - Experience in design for trustworthiness - Strong portfolio in designing company profiles - Proficient in creating visually striking logos - Ability to create a color scheme that is well-aligned with our brand - Skills in using Adobe Creative Suite or similar tools - Understanding of marketing principles and how design can support a brand's goals It is vital that the final output is in PDF format. I need a designer who can understand the philosophy o...
I'm in need of a 6-page catalog design that will serve as a showcase for our outdoor product line. We will change this catalog brand name to "Pacific Crest" instead of Ledge. The catalog will be distributed both in print and online, so it needs to be versatile and visually appealing in both formats. I will also need hangtag of the same information to attach Contest for initial 2 page design. Remaining catalog to be paid per hour. Please see drop box link for 1. Previous catalog for your review of style and typical layout - dropbox 2. New sleeping bag images.
I need a new, modern, and minimalist logo for ABC Company. The logo will be the primary representation of our business across various platforms, so I need it to be professional and sleek. Key Requirements: - Logo Style: Modern & Minimalist - Usage: Primarily for online platforms such as our website and social media profiles Ideal Skills and Experience: - Proven experience in designing modern and minimalist logos - A keen understanding of the brand representation in design - Understanding of the online platform's design requirements.
UK Based Creator/Model Agency Is Seeking New Aspiring Models/Creators/Influences. We are looking for Talent Scouts in different countries to help us find and discovery new models aged 18-24 Creator/Model Requirements include: Must be-able to create content for Instagram, TikTok & other sites Each successful creator/model application our team will then develop/build and grow each models global brand across all social networks, leading to many opportunities in the future also leading to a great level of income. For Talent Scouts we offer basic hour wage plus Model signing bonus.
I'm in need of a seasoned social media marketer specialized in Instagram who can help me achieve my goal of showcasing my product to potential customers. Key Responsibilities: - Strategize and execute an Instagram marketing plan that targets the specified demographics (Millennials & Gen X). - Create engaging and visually appealing content that showcases my product in a way that resonates with the target audience. - Monitor, analyze and report the performance of the Instagram campaigns, providing insights and recommendations for further improvements. Ideal Candidate: - Proven experience in social media marketing, specifically on Instagram. - A deep understanding of Instagram's algorithm, features and best practices. - Prior experience in targeting and e...
I'm looking for a social media expert who can help me to make a brand on LinkedIn and Online and business for myself from the scratch and guide me on the same. My target audience on LinkedIn includes professionals in a specific industry, job seekers, and business owners and executives. Key responsibilities: - Creating a brand from scratch to planning of the brand how it will go further. - Enhancing my LinkedIn profile to make it more attractive to potential connections and prospects. - Creating engaging and professional posts to promote my personal brand and attract the right audience. - Developing and implementing strategies to increase my network with relevant professionals, job seekers, business owners and executives. - Assis...
I am in search of a talented graphic designer to create a modern logo for my business. The chosen style should be bold and utilize bright, vibrant colors such as reds, blues, and yellows. Key Project Requirements: - Ability to translate my brand values into a distinct and attractive logo. - Proficiency in modern graphic design techniques. - Strong sense of color theory, particularly with bold, bright hues. - Prior experience in logo design is essential. Your portfolio demonstrating similar past work will be highly regarded. Looking forward to your innovative design ideas.
I need a proficient Android developer to assist me in designing the User Interface (UI) of my application. This is a small task but it is important to me that the UI is modern and minimalist. Key Skills and Experience: - Proficiency in Android UI design - Experience in creating modern and minimalist designs - Ability to incorporate user-friendly features Please note that the question about responsiveness was skipped, so you may need to clarify with me whether the design needs to be responsive across different devices.
I'm seeking a talented designer to craft a minimalistic logo and app design to enhance our brand recognition among professionals. This requires a keen eye for modern aesthetics and a dedication to simplicity. Skills and experience: - Proven experience in designing minimalistic logos and user-friendly app interfaces - Strong understanding of branding principles - Exceptional creativity and originality - Knowledge of app usability best suited for professionals Look and Feel: - The logo and app should exude a modern and minimalistic vibe - It should be visually appealing to professionals, ensuring our brand is highly recognized and trusted. Quality, professionalism, and simplicity should be the key elements in your designs. Excited to see your creativ...
I need four different versions of 3-inch diameter, round logo stickers, each one representing a different flavor of our product. Key Requirements: - Design: Each version should be distinct but carry the same or similar elements across all four designs, ensuring a consistent brand identity. - Flavors: The flavors for the stickers are Chocolate Chunk, Reeses Pieces, Triple Chocolate, and Birthday Cake. - Color Scheme: All stickers should be designed in a red and black color scheme. - Urgency: The completion of this project is urgent; I require it to be done ASAP. Ideal Freelancer: - Experience in creating logo designs for product packaging or promotion. - Proficiency in Adobe Illustrator or equivalent software for vector-based design. - Ability to work quickly and mee...
I am looking for a skilled freelancer to help me develop a comprehensive WordPress-based website and brand open source software. The project involves two main tasks: Part 1: Showcase Website Objective: Develop a showcase website for interactive screens, including training tutorials and a support ticket system. Requirements: WordPress Setup: Use a modern, responsive theme suitable for technology products. LMS Integration: Install and configure an LMS plugin (LearnDash, LifterLMS, or Tutor LMS). Create and upload training courses and tutorials. Implement quizzes and certification programs. Support Ticket System: Install and configure a support ticket system plugin (Awesome Support, WSDesk, or SupportCandy). Set up the ticket submission form and support workflow. User Access Control: I...
I'm in need of a dynamic, original animated puppet to serve as a main character on logo, instagram posts, etc. for psychology and psychotherapy content. It can be a boy, a girl or a humanoid (an unidentified entity) It have to be in various presentations (several images) and with different movements (waving, reading a book, etc.) format: png Experience and skills required: * Proven expertise in Animation, Graphic Design and Web Design * Proficiency in creating engaging, interactive web elements * A keen sense of aesthetics, particularly regarding blend of o, instagram posts and website. The figure must be designed with a simple style and pastel colors to fit the aesthetics of diferent posts. Primary tasks for the project include: * Conceptualizing and designing a unique anima...
My company is in need of a dedicated digital marketing expert to drive our online presence and enhance brand recognition. The scope of the project comprises: - Social Media Management: The candidate should be experienced in creating engaging content across various platforms, fostering a strong relationship with our followers, and ultimately driving traffic to our website. - SEO Optimization: The ideal candidate must be capable of developing an SEO strategy that boosts our search engine rankings, increases organic traffic, and boosts our website's visibility. - Email Marketing: The candidate should also have a solid understanding of email marketing best practices. They must be able to create compelling campaigns that target local, national, and international customers, ...
...itioning contractor and we are registered to work with Slipstream and the Energy Finance Services loans. This mailer is aimed at attracting potential new customers. I am looking for a design that can be sent through both email and physical mail. Key Requirements: - Design a modern and engaging marketing mailer targeted at potential new customers. - Suitable for both email and physical mail distribution. -Highlight low-interest loans up to $25,000 at 3.49-3.99% APR for air-source heat pumps (heating/cooling) -Fast pre-approval -Decarbonization with green energy equipment -Emphasize our brand at using our logo and brand colors. Ideal Freelancer: - Experience in designing marketing materials. - Understanding of target audience engagement. - Proficien...
I need a creative individual to design a logo for my business. I'm seeking a professional graphic designer who can craft a unique logo that effectively represents my brand. The logo should be versatile and scalable for various uses.
Seeking someone to fix, or create a file: for new hires to complete onboarding forms. Currently, when new hires join our agency, they receive and fill out mountains of paperwork. My agency will not move away from having hand signed forms and documents. Before someone is hired, we mail a packet containing forms to complete and turn in on their first day along with other agency information. When they arrive on their first day, (aside from the documents they’ve received in the mail), we provide more forms to complete. So they’re stressed by starting a new job, and now they have to shuffle through all these forms and papers, it’s a lot to deal with. I’ve already started the process of changing this. My idea is this: new...
I'm launching a new enterprise where I merge my skills as a professional oil trader with my distinct fashion sense. I am targeting other industry professionals in this space, looking to create a personal brand that imbues business excellence with style. Ideally, freelancers interested in this project should: - Showcase past work, especially related to branding and fashion - Experience with the oil industry would be beneficial - A flair for creating engaging personal brand identities - Proficiency in creating targeted content for a professional audience within the oil industry Your flair, industry knowledge, creativity, and past body of work will be critical deciding factors. Can't wait to start building this unique personal brand with...
I'm looking for a creative logo designer to help me establish a brand identity for my new startup, Isala. The logo should be a unique blend of medical and friendly elements, leaning towards a minimalist style. Key Requirements: - Must incorporate medical undertones - Minimalist style - Blue color scheme I'm open to suggestions on the design and would appreciate a fresh, creative approach from the designer. If you have experience with medical branding or designing minimalist logos, that would be a plus. Looking forward to seeing your portfolio and ideas. About Isala: Vision: A portable and affordable training solution to simulate complex situations related to the application of invasive techniques for patient care, pre-surgery preparation an...
...Develop a professional website with an online store, product catalogue, about us page, and contact forms. - Implement a comprehensive SEO strategy to increase our website's visibility and drive traffic. - Create engaging, relevant, and consistent content for our website and social media. - Execute a digital marketing campaign to increase website traffic, generate leads and sales, and improve our brand awareness. Ideal Skills: - Experience in web development, especially in ecommerce. - Proven track record in SEO, content creation, and social media management. - Demonstrated success in digital marketing campaigns. - Understanding of local and international market dynamics. - Knowledge of the marble handicrafts industry is a plus. If you are a digital marketing team that is r...
...Develop a professional website with an online store, product catalogue, about us page, and contact forms. - Implement a comprehensive SEO strategy to increase our website's visibility and drive traffic. - Create engaging, relevant, and consistent content for our website and social media. - Execute a digital marketing campaign to increase website traffic, generate leads and sales, and improve our brand awareness. Ideal Skills: - Experience in web development, especially in ecommerce. - Proven track record in SEO, content creation, and social media management. - Demonstrated success in digital marketing campaigns. - Understanding of local and international market dynamics. - Knowledge of the marble handicrafts industry is a plus. If you are a digital marketing team that is r...
Onto a new venture, I am launching an animated YouTube channel that heavily relies on motion capture and 3D technics. As someone who lacks the artistic touch but carries the passion, I am in need of a design and animation specialist who can bring my envisioned character to life. Here are some project specifics: - Character Design: I envision a unique character inspired by the anime/Korean style, particularly resonating with something similar to Plave in girl form. Your creativity and artistic interpretation are highly welcomed. - Wardrobe Variety: Showing diversity and interest, the character should have a series of outfits including a school uniform, casual attire along with numerous other options. The ability to create captivating and engaging attires is crucial. The pe...
In need of a savvy social media manager to handle my business accounts on Facebook, Instagram, and Twitter. With your expert handling and unique strategies, the aim is to ideally: - Increase brand awareness - Drive traffic to our website - Generate leads Our targeted audience falls in the age range of 25 to 70, so your content should be curated to engage these various demographics effectually. Skills and Experience: - Proven experience in managing business accounts on Facebook, Instagram, and Twitter - Strong knowledge of current social media trends and proven strategies to increase brand awareness - Exceptional in lead generation and driving website traffic - Experience in target audience analysis and engagement - Excellent content creation and curation skills.
I'm in need of an intuitive, professional website for my IT startup. The primary goal of the site is to display our innovative products and services to potential B2B customers. - Must-Have Skills: - Proficiency in CSS, JavaScript, and HTML - Strong portfolio demonstrating previous responsive website design - Understanding of UI/UX principles Key Project Requirements: - The website should be responsive across desktop, mobile, and tablet platforms, providing a seamless user experience regardless of device. - The design should communicate our brand message effectively and showcase our products/services in an appealing way. Ideal freelancers for this project will have a proven track record in creating engaging B2B websites and will be able to contribute ideas for...
I'm on the lookout for a professional product photographer based in Sri Lanka who specializes in editorial-style photographs for a bridle fabric line. The scope of the project: * Photographing all our new season's fabric items, highlighting their unique features with an emphasis on creating engaging, high-quality images to be used for our eCommerce platforms. * Having a keen eye for detail and a creative editorial style is essential in capturing the ethos of the brand and the emotion behind the designs. Ideal skills and experiences: * Proficient in photography for fashion. * Knowledgeable in editorial style of photography. * Experience in fabric, clothing line projects preferred. * Must have a robust portfolio showcasing your ability to capture the essence of th...
...considered. You MUST include your portfolio with previous brand identity work to enter this contest. If you do not have experience with this type of task, please do not waste your time submitting AI-generated logos. We are looking to carry out a comprehensive rebranding of (). To find the best fit, we are hosting a contest where designers can submit their initial concepts. The winner will be awarded the entire rebranding project. What We Are Looking For: Initial Logo Concepts: Submit up to 3 initial logo concepts representing the new direction for WoodXEL. Color Palette Proposal: Provide a proposed color palette that complements your logo concepts. Typography Suggestions: Suggest primary and secondary fonts that align with the brand identity....
...will include calendars, books, games etc. And we need a logo. The company name is "Atentino". We want the kids to be smart, attentive, disciplined and have fun. I'm in need of a talented logo designer to create a logo for my brand. The logo will serve the following purposes: - Brand recognition - Professional representation - Attracting customers The preferred colors for the design are purple and a variety of other vibrant colors. I'm open to creative suggestions and color combinations that can make the logo stand out. In terms of the logo design, I envision incorporating objects as symbols. I'm looking for something unique and memorable that will help my brand stand out in the marke...
I'm seeking an experienced LinkedIn marketer to elevate my brand's visibility and construct a robust professional network. Key Goals: - Enhance brand profile on LinkedIn to attract potential leads. - Strategize to build a strong professional network within the recruitment industry. Requirements: - Proven experience in LinkedIn marketing and networking is essential. - Experience with B2B marketing targeting recruitment industry. - Ability to craft engaging, industry-specific content to appeal to the target audience. - Willingness to brainstorm and implement effective LinkedIn marketing strategies. Please bring your creative mindset and out-of-the-box strategizing skills to the table. I'm looking forward to seeing actionable proposals for this project. Let...
I'm seeking a competent Shopify developer to create a brand-new e-commerce website. The primary purpose of this site will be to sell physical products. Key features to include: - Product Customization Options: Customers should be able to personalize products before making a purchase. This could range from selecting certain colors, sizes, or adding custom text. - Customer Reviews Section: I want to incorporate a customer reviews section for each product. This feature is crucial for building trust with potential buyers and driving sales. The ideal candidate should have: - Proven experience in building Shopify e-commerce websites from scratch. - Strong knowledge of Shopify's customization capabilities. - A good understanding of e-commerce best practices, particularl...
I am looking for a proficient Web Developer to create a website aiming at company information and branding. I have all the necessary content ready, including text, images, and our company logo. Key Requirements: - Experienced in building corporate branding websites - Proficient in leading CMS platforms for a streamlined backend - Ability to deliver a clean and modern design that aligns with our brand - Extensive knowledge in SEO, as it needs to be fully optimized This project is an opportunity to showcase your skills in creating a professional, SEO optimized company website. If you can deliver a high-quality, visually striking website with clear navigation and complete responsiveness, you are a perfect fit for this task. A portfolio showcasing similar projects will be high...
I need a talented graphic designer to help me make a quick change to a can of La Croix Sparkling Water. The task is to change both the name of the soda and the brand name. The text should be in the original La Croix style. No additional graphic design changes are needed. Need back within one hour Ideal Skills: - Proficient in graphic design software - Familiarity with La Croix brand style - Ability to work quickly and efficiently
I need an engaging 3D animation for brand promotion. The animation will feature 26 separate logos, appearing one at a time in a specific sequence. Key Requirements: - The animation should be in 3D - The logos will have to appear sequentially - You should be able to make this animation engaging and suitable for promoting a brand I'm looking for someone with a strong portfolio in 3D animation. Experience in brand promotion animations will be a big plus.
We are looking for a skilled CLO3D specialist to create 3D garment mockups and prepare them in PSD format for ...garments in CLO3D using provided patterns. -Deliver black base files without colorways. -Prepare and export mockups in PSD format for graphic application. Requirements: -Proficiency in CLO3D and Adobe Photoshop (PSD format). -Experience in creating realistic 3D garment models. -Ability to deliver high-quality mockups suitable for social media ads. About Us: Our brand is called "Psychd", we are an outdoor and activewear brand inspired by mother Ayahuasca, nature and psychedelics. We need someone who can produce digital images for social media ads, focusing on visually appealing mockups instead of real photos. Apply now to help us create stunning digi...
...skilled logo designer to create a vintage and classic style logo for my Ebay store "Just Chad Sportscards". The logo should primarily incorporate the colors red and white. Key Requirements: - A vintage and classic design style: I'm looking for a logo that embodies a sense of timelessness and quality, fitting for a collectibles store. - Incorporation of Red and White: The primary colors in the logo should be red and white. These colors are important for brand recognition and must be well balanced within the design. Ideal Skills and Experience: - Proven track record of designing successful, vintage style logos - Proficiency in working with limited color palettes - Experience with branding and logo design for E-comme...
I'm looking for a talented logo designer to create a logo for my new project. The logo should be: - Bold and modern in style - Reflective of brand recognition, professionalism, and attractiveness - Suitable for use both online (websites, social media) and in print (business cards, flyers) The candidate will also help rebrand a current logo by keeping the same format, but playing with colour and 3d effects on the logo The ideal candidate should have a strong portfolio of modern and bold logo designs. Experience creating logos for both digital and print use is highly desirable. I'm looking for someone with a keen eye for detail and the ability to create an innovative design that will grab attention and promote my...
I need text (name of album - Upstairs Downstairs Romance) with my photo and a frame in lime-green. Please follow guidelines: Creating a compelling album cover for your Spotify release involves several key guidelines: Visual Impact 1. **Simplicity**: Aim for a clean, uncluttered design that stands out even as a small thumbnail. 2. **Bold Colors**: Use contrasting colors to ensure your album cover catches the eye. 3. **Readable Text**: If you include text, make sure it’s legible. Avoid overly decorative fonts. ### Technical Specifications 1. **Size and Format**: The ideal size is 3000 x 3000 pixels in JPEG or PNG format. 2. **Resolution**: Use a resolution of 72 dpi (dots per inch) to ensure good quality on screens. 3. **File Size**: Keep the file size below 10MB for easy u...
I am in immediate need of a unique and catchy logo design for my property management business, PPE SERVICES (Gestion d'immeubles) Company is based in switzerland It's crucial to distinguish that we are not related to real estate sales but rather about property maintenance and floor management, providing efficient tenant services and looked-after environments. Here are a few specifics: - Color Scheme: You have the creative liberty to incorporate blends of Blue, Green, and Black. Feel welcomed to suggest any combinations or variations you believe would work best. - Style: Since there is no specific style or design element as such, I would appreciate it if you propose and reflect your own creative flair in the designs. However, please keep it aligned with the prof...
As an expert in digital marketing, I'm seeking a reliable freelancer to manage my weekly email marketing campaigns. These campaigns are crucial to increasing sales, building brand awareness, and driving more traffic to my website. Serving both new and our cherished existing customers, these campaigns will need to be compelling, properly targeted and efficiently sent every week. The ideal freelancer for this project should demonstrate: * Proven experience in email marketing. * Ability to target different customer categories effectively. * Familiarity with timing emails for optimal response rates. * Skills in creating engaging and persuasive content. * Ability to measure and report on email campaign success. This should be a long-term commitment with a we...
I would like to see a logo created that is on brand with our other logos but makes sense for what this is for which is joining a network of women in business that will help each other rise. You can look up Dining Divas to get other ideas. I want a logo that represents networking with other women or like home tribe but that also has a great feminine vibe on brand with what we already have.
