Hello,
I have extensive knowledge in social media marketing (Please see references). What I can do:
Audit of social media pages: creation of the brand, a editing content and setting up successful pages
Segmentation: Setting up programs for different segments, to make sure the content is relevant to the audience
Promoting social media profiles: working on creatives to create and developed tailored campaigns aimed to specific audiences. This will increase the numbers of followers and engagement rate
Once we agree on the calendar and this will start rolling, every month I can give you an update on:
Increase on audiences -> have we increased the numbers of followers?
Increases on engagement rate -> are people more interested in what you are saying?
Increase on the conversion rate -> if people are interested, are we increasing the number of sales?
I am passionate about digital marketing and I have worked in this field for the over 7 years. In my current role I work for American Express, where I look after the website and create campaigns for different channels.
QUALIFICATIONS:
CIM - Diploma, Digital Marketing
MSc - Marketing, University of London
Bachelor degree - Marketing and Communication - Universita' La Sapienza (Roma)
PRINCE2 Project Management
Agile Project Management
APMG Change Management
Google Analytics qualification
Major companies I have worked for: ILX Group (UK, Aus, NZ), Carers UK, Verve Marketing, American Express.