Communication - There are a million people out there who know how to code. Not everybody knows how to listen to your needs, follow up with you promptly, meet deadlines, or talk about your website in a way that's not filled with technical jargon. In addition to these, I strive to be open, friendly, easy, and fun to work with!
Honesty - I'm going to be upfront with you about your project. I will give you an accurate estimate of the time and cost before we begin. If it's something I'm not able to do, I will let you know. As a one-person operation, I love being able to give individualized attention to my clients, but I also know when it’s best to refer to the branding/graphic design/marketing experts (these are not my areas of expertise!)
Best Practices - There's a lot of incredibly sloppy coding out there - especially on WordPress sites. Many people overload their sites with too many plugins, use bloated themes, or take shortcuts that only lead to problems down the road. I make an effort to stay up-to-date on current best practices, and code not only in a way that works but in a way that will make your site as fast, secure, and easy to use as possible.
I've been building websites and learning code for almost 20 years and am experienced in WordPress, HTML5, CSS3, PH