SEO my Website

I've developed an interiors / furnishing website for my client at [login to view URL] They are struggling with visibility and they need to generate sales on their online store. I need someone that can help us improve SEO and drive quality traffic to the website. They are interested in affluent customers across the UK & Ireland. Below are some of the key phrases they wish to be recognised for.. Interior Design Northern Ireland Interior Designer Northern Ireland Interior Design Belfast Interior Designer Belfast Modern furniture northern Ireland Classic furniture northern Ireland Traditional furniture northern Ireland Contemporary furniture Belfast Ruth Wilson Interior Designer Trevor Wilson Interior Designer Made to measure curtains northern ireland Curtains and soft furnishings northern Ireland northern Ireland beds bedroom furniture sofas northern Ireland furniture shops northern Ireland Curtain makers northern Ireland Curtain makers Belfast Interior design services Commercial and residential interior design Duresta sofas What I need: - A proposal outlining the work that you intend to do - A report following the completion of the work - Any modification of the website for the purposes of SEO is to be carried out by you - Good quality backlinks made - White hat practices only - Suggestions from you about what best approach to take regarding the marketing - Quality search engine submissions - Help generate sales for the online store - Setup a data feed of products for Google Merchant Centre (account already setup) I am looking to pay a small fixed fee for this initial work and on successful completion with visible results, will hire for ongoing work with other clients I have.