Hello,
I am a member of a small startup based out of Annapolis MD. I have a BS in economics from the Naval Academy, and MBA from University of Maryland and am qualified as a nuclear engineer.
While my focus is on operations of a high tech company, I spend a portion of each day on Google analytics tracking our company's performance across geography, interests, and behavior while on our website. I’d be happy to work with your team to conduct a keyword analysis based on existing and new categories, and assign categories to profiles in an effort to better enable decision making based on the analytics available.
I can provide a project plan upon request, but will need to ask some entering argument questions to help drive plan accuracy.
All the best,
Rami Musallam