Project for jvencilao -- 3

Hi jvencilao, here is the brief for Design a Banner (3 sizes) for Google image ad campaign:

Sizes: 300x250, 728x90 and 160x1600

Logo: full-colored in two lines

Slogan: "Instinct to be fast", image should reflect the slogan

More personable images tend to drive stronger results than product shots

Text: Cisco, Sonicwall, HP, Juniper Overnight

Only Google web fonts are supported

Brand awareness is the main goal, but with big clickable button for

call to action - “Shop now”.

Ads should match the look and feel of our website.

Keeping the logo in all frames can highlight the brand and increase credibility.

Text and images complimentary and visually balanced

Need: 2 sided postcard. I would like to see 2-3 concepts for the front side to get started.

Current store: store.andovercg.com

Tagline: USED IG GOOD….for professional players.

Audience: IT directors / buyers in schools, universities and towns in USA, 90% - men, age: 35-55,

Continuity is needed. Should be compatible with current fonts, colors and design of the on-line store.

Design expectations and ideas for the front side:

Images for inspiration are attached.
should be laconic, only one image
strong attention grabber is needed: it can be shock, surprise, paradox, humor etc.
ideas - there are some things are better to buy used:

cars
furniture
jewels...especially diamonds
musical instruments
NETWORK EQUIPMENT

this slogan also can be applied to relationship.

Advertisement Design Banner Design Graphic Design Logo Design Photoshop

Project ID: #11892229

About the project