Imperial Traffic Solutions

  • Status: Pending
  • Prize: $1000
  • Entries Received: 1561

Contest Brief

Imperial Traffic Solutions is a turnkey traffic control and equipment rental/sales company that specializes in road construction work zone solutions. Any time a company needs to work from the streets, highways or sidewalks (utility installation, telecommunication installation, building signage, special events, etc), they would hire us to setup a safe work zone for them to work within those right of ways. We also rent and sell any equipment that pertains to traffic control: cones, street signs, warning signs, arrow boards, message boards and temporary traffic signals.

We are currently looking to update our logo. We currently have a crown that is constructed of the letters ITS, for Imperial Traffic Solutions, but the design is just not quite strong enough... We are wanting to create a similar standalone crown logo that is either made out of the letters "ITS" for Imperial Traffic Solutions, or a crown made out of traffic cones. But we would want the traffic cones to be very subtle, to where you would really have to look at the crown logo to realize it is made out of traffic cones. Essentially we want a modern crown logo that stands out by itself and is easily distinguishable as the Imperial crown. We also want a logo that doesn't just look like a road construction company, we want a logo that someone would want to wear outside of work, something clean and catchy.

The words IMPERIAL TRAFFIC SOLUTIONS should also be incorporated into the logo, with IMPERIAL being on one line and TRAFFIC SOLUTIONS being in smaller font below. But the main goal if this logo revision is the have a crow that could be used either by itself or with the words IMPERIAL TRAFFIC SOLUTIONS.

I have attached two logos... The first is the current logo with the ITS crown. The second is the original original logo from a few years ago that just has a small crown above the letter P.

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