Brand Logo & Label - Lit Esscentials

  • Status: Closed
  • Prize: $100
  • Entries Received: 169
  • Winner: studiobd19

Contest Brief

LIT ESSCENTIALS is a home fragrance brand company that makes hand-poured candles, room sprays, and wax melts. The essence of the brand is that it provides home fragrances that eliminate odors, even pet odors, and deodorizes your space. It a brand that has a scent library of custom fragrances that will liven up any space and mood. Many of the fragrances have quirky names like: I'm A Savage., Classy.Bougie.Ratchet., Why Not?, This is Exercise. This is a brand targeted to adults 18-44, skews female and urban. If this brand was a singer, it would be Beyonce. If this brand was a car, it would be a Tesla. If this brand was a personality, it would be Wendy Williams.

I would like a logo built with the name: LIT ESSCENTIALS and a recommended color palette that is fun, attention-grabbing and noticeable. The word LIT in the name is a play off of the urban dictionary definition" LIT - When something is turned up or popping . ESSCENTIALS is defined as the scents you must have, they are a necessity. A competing brand would be https://poshcandleco.com/collections/all/candles

Please design a brand logo with color palette and a candle label.

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