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$16 USD / hour
Flag of UNITED KINGDOM
manchester, united kingdom
$16 USD / hour
It's currently 9:44 AM here
Joined November 21, 2016
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Lisa H.

@lisahoward9

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$16 USD / hour
Flag of UNITED KINGDOM
manchester, united kingdom
$16 USD / hour
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Online Marketing Professional

OVERVIEW Bachelor of Communications qualified Australia, New Zealand, Central America experience in both contract and full time positions 4 years as Marketing Advisor 1.5 years as Senior Digital Campaign Specialist working with big data Branding development and redesign, copy/content writing, marketing strategy, digital maketing, social media marketing and analysis KEY ACHIEVEMENTS Analysed, advised, and implemented Social Media strategy resulting in: Facebook: 244% increase in average Post Reach, 166% increase in average Total Reach, 157% increase in average Likes/Comments/Shares LinkedIn: 75% increase in Followers Pinterest: 667% increase in weekly Repins Instagram: 19.44% increase in Follower Growth, 6.77% increase in average Engagement PROGRAM KNOWLEDGE Dot Net Nuke 6 (CMS), Adobe Photoshop, Illustrator, InDesign, Lightroom After Effects, Final Cut Pro, Avid Xpress Pro, Prezi Software, Voyager Professional 3.1, MS FrontPage, MS Word, MS Excel, MS PowerPoint, MS Outlook

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Experience

Senior Direct Email and Mail Campaign Specialist

Loyalty NZ
Mar 2015 - Aug 2016 (1 year, 5 months)
Promoted from Campaign Specialist Manage the delivery of campaigns across multiple channels (eDM, DM, mobile and app) that make Fly Buys customers want to engage and shop within the Fly Buys network, earn points and spend points on rewards Copy writing, editing and proofing Informing targeting criteria Implementing campaigns and interpreting, presenting and using the results to guide future campaigns

Marketing and Communications (Contract)

Ipswich City Council
Jan 2015 - Mar 2015 (2 months, 1 day)
Effectively coordinate and manage specific marketing projects for Council Departments Implement marketing and communication campaigns including managing events, campaigns and production of marketing materials Provide effective day to day management of required administrative, financial and project related tasks within the Marketing and Communications Branch, including processing purchase requisitions and Oracle service requests

Marketing & Communications Adviser (Contract)

Trama Textiles
Jun 2014 - Sep 2014 (3 months, 1 day)
Analysing, writing, and implementing Social Media strategy resulting in: Facebook: 244% increase in average Post Reach, 166% increase in average Total Reach, 157% increase in average Likes/Comments/Shares LinkedIn: 75% increase in Followers Pinterest: 667% increase in weekly Repins Instagram: 19.44% increase in Follower Growth, 6.77% increase in average Engagement ­ Created Brand/Style Guideline Website redesign Social media content writing

Education

Bachelor of Communications with majors in Screen Production and Film & Media Studies

Griffith University, Australia 2003 - 2006
(3 years)

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