Abi T.

Experienced Senior Marketing Professional who has a strong combination of creative and technical ability. Have worked extensively in events in publishing arena. Key Skills: •Budget management & planning •Campaign planning •Paid advertising campaigns (e.g. Google, Facebook, LinkedIn, XIBO, etc) •Managing websites, improving usability, designing new sites alongside development team •Brochure production – design/print/mailing •Email marketing, data selection, cleansing and replenishment •Provide pre/post event analysis to key stakeholders •Social media & digital content marketing •Partner marketing – acquisition & account management. •Strong emphasis on supporting our sales team in attracting sponsorship revenue through dedicated ‘SPEX’ campaigns and lead generation