Wordpress Template website build

Introduction DISCVR Agency invites bids to design and build its website using a wordpress template currently selected. Bids should be submitted to Bea Gorman via email bea@[login to view URL] by October 9th 2015. We will choose a supplier within one week of receiving the bids. The project will commence on the October 20th 2015. Our target launch date is November 18th 2015. Please address any questions to Bea Gorman via email (bea@[login to view URL]) or telephone on 01803 444023. In her absence, please contact Eddie Bent (eddie@[login to view URL]; 01803 444023). About the organisation DISCVR Agency is an award-winning digital agency, originally founded in 2001 and based in the idyllic setting of South Devon. As a digital marketing agency, we specialise in digital strategy, search, social and content marketing campaigns. Over the last 18 months we have been developing our own social engagement platform, the DISCVR Platform, which will increase online engagement and drive marketing campaigns for our clients. We’ve been nominated for a number of industry awards by DADI, The Drum and the RAR. We’re active members of BIMA, the Recommended Agency Register, the Institute of Travel and Tourism and the Tourism Society. We have a passion for new and innovative ideas and our aim is to put our social engagement platform at the core of the agency activities. We are a young, forward-thinking agency and we want this to be visible in the design of the website. As a small agency, we are all closely engaged with the campaigns we undertake, so it is key that the website is personable and allows visitors to get to know who we are, what we stand for and how we work together. Target audience a. A large percentage of our clientele are from the travel and hospitality industry - Marketing Managers, Managing Directors, Advertising and Design. We want to strengthen the relationship we have with this industry, as we see it as being key for the DISCVR platform. Whilst we have good relations with large brands, our aim is to reach out to mid-level hospitality and travel brands, so it is this market that is our key target audience. b. Large brands. We want to continue to grow the relationships we have been developing with international hospitality and tourism brands. c. Agency partners. We believe working together is the way to achieve the best results for clients. We want to continue to build upon our excellent agency relations. We are particular keen to reach out to other digital agencies in the South West region. d. Retail and events brands. Our focus has been primarily on the travel and hospitality industry, but with our expertise and technology, we have built up experience and connections within the events and retail industries. We would like to increase our engagement with these industries over the coming year. e. Media. We have been featured in a variety of magazines, newspapers and online. We would like the website to attract further positive media attention. Website activities and objectives We would like the general user to engage in the following activities on our website. Items are listed in order of importance: Request a Demo, Subscribe to our newsletter, Follow us on social media: Facebook, Twitter, Instagram (when we have it live), Google+, Subscribe to our blog (RSS feed?), Attend our events, Contribute blog comments. This ties in with our major website objectives: Create awareness about our social engagement platform, create awareness about our agency and agency research, request a demo of the platform and promote industry events we host. Theme Our current holding page is www.discvr.agency. We have allocated a theme for the website and would like the site to be built around the following: [login to view URL] - Home 1 The site will not require much deviation from the website, as we are very happy with that design. DISCVR Agency will write most of the content for each page and assets will be provided. We will also be providing our own hosting. Navigation structure The agency page will consist of the following navigation structure (to fit with the theme above, some of the links will move the viewer further down the site, rather than to a new page): Home o About us - Intro, Our Approach, The Team, #DISCVR hub - Careers (as dropdown) o Our Platform - How it works - Case Studies - Pricing - Request a Demo, Get in Touch (as dropdown) o Services - Digital Strategy, Campaigns, Search Marketing, Social Media, UGC, Content Marketing o Our Work: Case studies: Legoland Windsor, Premier Cottages, Lovell Rugby, EMP o Resources - White Papers, Events (as drop down) o Blog o Request a Demo Website features The website should contain the following special features. Additional feature suggestions are welcome: Newsletter subscription and HTML mailer, Blog with comments, Visual events calendar. Competitor websites Competitor website worth referencing are: Engaged Sciences - [login to view URL] We like the layout of their website and the personable aspects, as well as the use of multimedia. In particular, we like the way they display who they’ve worked with / projects [login to view URL] Stackla [login to view URL] We like that it is easy to navigate and flows together well. The design is simplistic, but it is fitting for a technology page. We would like our page to link in a similar way, although with a content banner at the top, rather than scrolling down the page.