Food / Catering / Entertainment. This logo would be for a restaurant, lounge and outdoor nightclub.
MySpace – Food Lounge (or a smiliar cool expression like just LOUNGE, but should not state restaurant nor nightclub)
Objective: To develop logo, stationery and identity for a restaurant, lounge & nightclub located in the uptown of the capital city of Angola – Luanda, within the premisses of the angolan national radio (RNA / TPA), a well-frequented within the city center of Luanda. 15 meters away from the restaurant are the studios from MixFM Angola, the most listened radion show within the angolan radio landscape. MixFM and MySpace share the same owner.
Development process :
The primary aspect of this project to to provide a large range of options for the client to consider. Something to get the conversation started. Further down the project, we will *likely* engage with you to flesh out the selected logos. We are also looking for a long term relationship with the right artist if it is a good match.
Web, Print, Branding
MySpace is a small place with a rooftop terrace and an outdoor dining garden and a total capacity of around 20 tables.
We have two target audiences:
- Business customers in the area during lunch time (residents, government employees, national tv and radio network employees and people from nearby offices).
- Young people who love to go out, appreciate good music and eat well (dinner).
Ages: Public age range goes from 20 to 45 years old.
Buffet (lunch) / Grill place / international dishes (dinner)
The Menu begins with a lunch Buffet, snacks and dinner. Contains international, but with a touch of local, portuguese and Argentinean/brazilian style grilled dishes..
Prices will be intermediate. It is not a formal luxurious restaurant , nor it is a fast food place. We will offer fresh food at an average price with exquisite recipes.
The menu is complemented by fine wines and a waste selection of Gins and alocholic spirits and cocktails with affordable prices.
The place is currently undergoing a renovation process (in comparison to the picture attached) and will offer a modern decoration.
1) No prototypical classical restaurant designs. i.e. We reflect a modern attitude. No african cliche's.
2) Aiming to communicate (generally): Established and trustworthy brand.
Logo / stationery / corporate identity
We are looking for quality design. Please don't roll in here with reworked past designs that incorporate a slightly modified stock-vector asset and a nice font and call it a logo. :)
We say that with love. We're easy to work with, just, we aren't stupid.
Feel free to send me any questions, and thanks for looking!
P.S: We have attached an idea for a logo which we do like a lot. The idea would need to be further developed.