Field Market Manager


Anheuser-Busch is actively seeking a Market Manager to support a sampling program in Washington DC. The Market Manager will oversee execution of weekly on and off premise sampling events in key accounts.

Candidates must be highly motivated and results-oriented. A successful candidate also has an:

• Ability to combine experience and insight to determine how to best meet program needs

• Ability to identify problems and provide solutions for the same

• Ability to set and communicate clear, aligned goals and monitor team progress

The Market Manager will be responsible for managing their team of Brand Ambassadors to execute these activations – working closely with local wholesaler team(s) to schedule appropriate accounts in order to meet execution goals to assist in sales growth for Babe Rosé

Experience Requirements:

• Must reside in sampling market

• Bachelor’s Degree in Marketing or a related industry

• 3-5 years of experience managing Brand Ambassador teams

• Proven success in the execution and evaluation of sampling programs

• Experience with training Brand Ambassadors

• Experience in managing weekly schedules with specific parameters for execution

• Experience with approving team events and recaps

• Experience in the alcohol or beverage industry preferred

• Excellent verbal/written communication skills

• Proficient in Microsoft Office (Word, Excel, PowerPoint) and Google Docs


• Manages all aspects of Brand Ambassador team including: training, weekly event execution, and reporting

• Provides direction to Brand Ambassadors while continuously evaluating performance

• Responsible for communicating Brand Ambassador schedule changes to Fusion and ATN

• Maintains a working partnership with local wholesaler and key accounts

• Performs pre-calls and checklists in preparation for sampling events

• Ensures Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events

• Monitors event execution while ensuring all key brand KPIs are achieved

• Submits program deliverables accurately and on time each week

• Knowledge of local alcohol beverage laws

• Performs additional duties as assigned

Skills: Communications, Marketing, Microsoft, Brand Marketing, Twitter Marketing, Social Media Marketing, Social Media Management, Sales Management, Sales Account Management, Project Management Office, Project Management, Product Management, Account Management, Marketing Strategy, Brand Management, Management, Local Job, Instagram Marketing, Field Sales Management, Facebook Marketing, Email Marketing, Digital Marketing, Content Marketing, Viral Marketing

Location: Washington, United States

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About the Employer:
( 0 reviews ) St Louis, United States

Project ID: #21696044

9 freelancers are bidding on average $1119 for this job


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