I would like someone to create 6 different Banners for our website affiliate program. I would like to see your work so please send links or images. Job is required fairly quickly. I do have Product images but the rest will be down to the designer. Below are some guidelines borrowed from another site.
There are a number of things to keep in mind when creating banners for your affiliate program.
Sizes: It is compulsory to provide a 468x60 banner as well as a 120x60 logo banner for your program. However affiliates will use different size banners in accordance to their site’s design and as such it is important to provide a good range. The most popular sizes are as follows (in pixels):
120 x 600 468 x 60 120 x 240
125 x 125 120 x 60 88 x 31
Formats: All banners to be used for your affiliate program should be in gif format if animated or jpegs if static and more photographically based. We only accept Flash or HTML in certain circumstances please contact us first. Contact us for more details.
Bandwidth: To keep affiliate sites loading quickly we recommend that all banners are below a certain file size. Have a look at the format guidelines below for a rough guide to maximum file sizes:
120 x 600 - max 20k 468 x 60 - max 15k 120 x 240 - max 15k
125 x 125 - max 10k 120 x 60 - max 5k 88 x 31 - max 3k
Call to Action: Research indicates that a clear prompt causes more response in enticing people to actually click through on banners, even if it just with a simple “click here”.
Event Specific: Tailor banners to specific events which are applicable to your business. Examples would be special Christmas or Father’s Day banners.
Product Specific: Do you have a consistent bestselling product? Advertise it directly with a banner highlighting that product alone which hyperlinks directly to that section of your site. This should help improve your click to sale conversion.
What To Avoid: Affiliates will not run banners featuring URL's or phone numbers as they feel people may contact you directly rather than going through the banner, thus losing them a commission.