Hi there,
It's obviously a little tricky to speak to your job, however I'll lay out an example of how I can help.
This example speaks to paid advertising. However if you wish to just raise profile/followers on all the social media sites, then each site takes a different strategy, and myself and my colleagues work with all the major sites.
So right now Facebook is the cheapest, most effective platform for paid ads. The cost per click/engagement is low, and also the targeting is incredible so you hit exactly the right people with your message.
My speculative recommendation to you would be to create a short video (this is easier than you think). This video is punchy, short, and very appealing to your audience.
You broadcast this video on Facebook.
And then you "re-target" everybody who watches 50% of more of that video with a second video (or an article). This second piece of content is more emotional, and gets inside the head of your prospect.
By this point you've created an audience that's willing to listen to you, and you groom them for the sale.
(note that video is great because the price of "clicks" to an article has skyrocketed in the past 3 months. I have plenty of ideas for how to create a video very simply).
As I say this is a small shot in the dark. however I have years of experience and could help you get on the right, most effective track.
Hope to hear from you soon.
Johno