Quantitative Methods

Review "Multiple Regression Models Case Study: Web Video on Demand" for this topic's case study, predicting advertising sales for an Internet video-on-demand streaming service.

After developing Regression Model A and Regression Model B, prepare a 250-500-word executive summary of your findings. Explain your approach and evaluate the outcomes of your regression models.

Submit a copy of the Excel spreadsheet file you used to design your regression model and to determine statistical significance.

Note: Students should use Excel's regression option to perform the regression.

Skills: Article Rewriting, Article Writing, Copywriting, Proofreading

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