Marketing research excel spreadsheet jobs
I'm on the hunt for a skilled content creator to develop a well-articulated white paper centered on SAP digital transformation in the technology secto...comprehension of the impact of SAP digital on operational efficiency, customer experience and profitability, with crisp elucidation in the white paper. - A project objective is crafting a robust marketing pitch for our potential clients, hence the white paper should be persuasive yet informative. Ideal Skills: - Extensive knowledge and experience in technology field, particularly SAP digital transformation. - Stellar research and content creation skills. - Ability to make complex technical concepts easy to understand. - Excellent writing skills with previous white paper authoring experience. - Sales or marketing ...
Need help of research writer / rewriter to rewrite the content of paper The style of the paper seems incoherent and uneven due to the contribution of multiple authors. You should be able to create a logical link between consecutive paragraphs and sections. You need to completely rewrite the paper so that it becomes coherent, grammatically correct, and stylistically appropriate. As a language expert, you must understand the above-mentioned requirements in bullets that represent the required outcome. Use of AIs (ChatGPT, Wordtune…) is allowed until it's not detectable (As AI generated) by plagiarism detection software. *** You will not get paid if the content is caught for AI and/or plagiarism. References should be retained in place and the ideas, concepts...
...area of concern should be how these algorithms can be corrupted to manipulate user engagement. This could include increasing or decreasing user reach, influencing content visibility, etc. Ideal Skills and Experience: - Proficiency in Algorithms: A strong understanding of how algorithms operate, particularly in the context of social media platforms, is essential. - Research and Analysis: The ability to conduct in-depth research on the topic and present findings in a structured, coherent manner. - Social Media Knowledge: Familiarity with Facebook's algorithmic operations and the broader social media landscape would be a significant advantage. The report should not only identify potential vulnerabilities in these algorithms but also suggest ways in which such manipulat...
Project Overview: I am seeking assistance in integrating image links into two Excel sheets containing a total of 620 and 46 product entries for my Shopify store. Each entry includes links to the official websites where the products are sold. The task involves creating a new column labeled Images in both Excel sheets and inserting corresponding image links. This integration is crucial for ensuring that when uploading a CSV file to Shopify, each product will display its respective images seamlessly. Project Details: Scope: Adding image links to Excel sheets for 666 products in total. Task: Create a new column labeled Images in each Excel sheet and insert corresponding image links for each product. Requirements: Image links should open the respective product images...
The Basketball Trainers App is a one-stop platform for connecting basketball trainers and players. Trainers can showcase expertise, sell courses and products, and provide training while players gain insights, make purchases, and engage in direct interaction. The app includes a premium membership, a multiface...interaction. The app includes a premium membership, a multifaceted approach for trainers, a worldwide learning platform, an integrated marketplace, a dynamic community hub, and new features to improve the user experience. In developing the BTA, I used Adobe XD for high-fidelity design and Balsamiq for low-fidelity prototypes. My responsibilities spanned project planning, requirement gathering, user research, wireframing, prototyping, visual design, and collaborative project m...
I need a detailed and well-researched manuscript that focuses on medical education. The manuscript will be intended for a research publication aimed at graduate students. It should be structured and written in a highly professional, academic style. Key Requirements: -follow scopus writting - Extensive experience in writing academic research manuscripts in the field of medical education - Strong understanding of the needs and expectations of a graduate student audience - Ability to translate complex information into engaging, understandable content - High level of proficiency in English, with excellent grammar and attention to detail - Familiarity with the formatting and style requirements of academic publications.
I'm looking for a talented marketing and sales professional to help promote my business and drive sales. Your experience is key here. Key requirements: - Develop and implement a solid marketing strategy - Drive sales through effective tactics - Monitor and analyze performance data Please include your past experience and successes in similar roles. Your detailed project proposals will be highly regarded.
I am seeking an expert with proficient skills and experience in Artificial Intelligence, Machine Learning, and Data Analysis for the purpose of publishing my research paper in the Expert Systems with Applications Journal. My work utilizes Deep Learning to address Suspicious Action Detection from Surveillance Videos. The ideal candidate should have superb understanding of Behavior Recognition, a technique pivotal to my paper. In this task, the set objectives include: * Editing and proofreading the paper meticulously * Ensuring the subject matter is communicated clearly and effectively * Submitting the paper to the Expert Systems with Applications Journal * Ensuring all the Journal's publishing guidelines are followed diligently Applicants are invited to submit their bids alo...
I am in need of a sleek, minimalist logo that will serve as the face of my marketing and advertising campaigns. Key Requirements: - We are looking for a singular, minimalist logo that captures the essence of our brand. - The logo should be appropriate for a range of marketing and advertising materials, such as brochures, business cards, and online banners. Ideal Skills: - Graphic design experience, specifically with branding and logo design. - Strong understanding of minimalist design principles. - Ability to create a logo that can be adapted across various marketing mediums. - Previous experience with marketing logos is a plus.
Storecheckers are a Market Research and Mystery Shopping company. We undertake worldwide mystery shopping visits. This visit is to an Examination Centre, checking that the security standards are being met, in order to ensure that there is no possibility of cheating at any stage. The exam content and result are irrelevant to this exercise. You will need to be observant and discreet in order to undertake this visit. You need to remain in the test centre and complete the exam as if you were a genuine entrant. We have full guidance notes to assist you, which give a very clear background of the environment. The actions that you need to take are actions that test takers attempt, so do not be worried about carrying them out. After the visit there is a report to complete, it is not length...
...Shiitake mushrooms specifically for agricultural and research purposes. Key Responsibilities: - Source high-quality Shiitake mushrooms for agricultural and research use - Ensure the mushrooms meet industry standards and are suitable for research and experimentation - Handle the logistics of the product, including transportation and quality assurance Ideal Skills: - Extensive experience in product sourcing, particularly in the agricultural or research industry - Knowledge of the mushroom industry, with a focus on Shiitake mushrooms - Strong attention to detail and quality control - Excellent communication and negotiation skills - Understanding of the logistical aspects of sourcing products If you have a background in agricultural research or product...
Complete Excel Analytical and Descriptive Analysis on provided dataset by Friday 4 pm
I require a professional in SEO to enhance my website's visibility and overall performance. The main focus will be on on-page and off-page optimization, as well as conducting comprehensive keyword research and analysis. Key responsibilities: - Implement on-page and off-page optimization strategies to improve search engine rankings and increase website traffic. - Conduct in-depth keyword research to identify high-traffic, relevant terms. - Analyze and refine existing content to align with SEO best practices and maximize visibility. The urgency of the project requires the selected freelancer to be highly experienced, proactive, and capable of delivering results within a short timeframe. Previous success in boosting online sales through SEO is a definite advantage.
I'm in search of a professional with expertise in managing comprehensive digital advertising campaigns. The key aspects of the job inc...can craft compelling, engaging ads that drive conversions. Ideal skills and experience for this job include: - Proficiency in managing digital ad campaigns across various platforms. - Specific experience with Display Ads, YouTube, TikTok, OTT devices, and Audio on Audacy. - Proven success with geofencing strategies, particularly on a city and county level. - Strong understanding of digital marketing principles. - A track record of driving results and conversions through digital advertising campaigns. If you're a skilled digital marketer with a knack for creating and managing effective, targeted ad campaigns, for small businesses I'...
...comprehensive survey data and present the results in a detailed, report that relates to each hypothesis for my thesis research. The analysis is expected to be done using Excel analyses then further descriptive analysis is needed, focusing on summarising the main characteristics of the data and how they prove/disprove each hypothesis. This will involve exploring the responses to the survey questions, identifying patterns, trends, and constructing summary statistics. The key deliverable for this project will be as follows: an Excel spreadsheet with... - raw data in one tab (provided for you in the attached excel document) - cleaned data a separate tab (provided for you attached excel document) - your statistical analyses on other separate tabs...
I'm looking for a seasoned marketing professional with proven expertise in Shopify stores. My store primarily sells fashionable accessories and clothing, and it's aimed at young adults aged 18-34. Ideal skills and experience for the job include: - Extensive experience in Shopify store marketing, preferably in the fashion sector - A strong understanding of marketing approaches that resonate with a young adult demographic - Proficiency in utilizing various marketing channels to drive traffic and boost sales Your primary goal would be to increase the visibility and sales of my store through targeted, creative marketing strategies. I'm open to hearing your ideas on how to best connect with our target audience and drive them towards a purchas...
I am seeking researchers in Augsburg, Germany to conduct market research for a retail audit. You will have to own an android mobile device to be eligible for this project. You must be available immediately. Training will be provided. You will visit 4 supermarkets in the city of Augsburg, Germany and the payment for this project is €150. You will audit baby diapers, wipes, kitchen paper, toilet paper and feminine hygiene products- no purchases required only photographs of the products. Deadline- 4 days Specific requirements for the project include: - Conducting a retail audits in Augsburg, Germany - Collecting data on android device using our company app Skills and experience needed for this project: - Strong analytical skills - Excellent communication skills - Ability to ...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
We're a global market research and mystery shopper company. We undertake worldwide mystery shopping visits and audits across the globe. This task is an audit of an examination center which will require you to check if the security standards are met. You MUST HAVE fluent English skills able to communicate in a professional manner, smart, and well presented as you will be representing the company during the audit. As an auditor, you will arrive at the test center an hour before the start of the exam, present your ID, show a letter of authorisation, which we will provide for you beforehand, and explain what you're about to do. You will then sit with the TCA or the manager and ask a series of questions, and ask to see various things. The audit itself is very simple and ea...
I am in need of a virtual assistant who can commit less than 10 hours weekly. The key tasks would be: * Making calls * Conducting research * Assisting in book creation Although I'm open to beginners, I value a great work ethic, good organizational skills, and, above all, a proactive approach. Excellent communication skills are also appreciated. I look forward to working with a dedicated and reliable individual.
I am writing my first sci-fi novel based on evolutionary biology and I need assistance in research. The specific areas that require research are: - Genetic evolution - Species adaptation - Evolutionary theory The right freelancer should be proficient in evolutionary biology. They will provide: - Detailed explanation and analysis Your understanding and passion for the subject matter will greatly help build the scientific foundation of my novel. This is a valuable opportunity for someone who appreciates the intricacies of evolution and wants to contribute to a sci-fi narrative that is both exciting and scientifically accurate.
As a business owner, I'm seeking a skilled professional to increase the sales of my product launches. Primary tasks will focus on creating a comprehensive and innovative marketing strategy that could significantly propel the sales figures. Ideal candidates should possess the following: • A robust understanding of product marketing, preferably with a proven record of success in this area • Proficient in the creation and execution of strategic marketing plans • Competency in conducting market research to analyze competitive landscape Bringing in-depth knowledge about changes in market trends and customer preferences will be a considerable advantage. The objective is to maximize the reach and visibility of the product launches, thereby incre...
...this project is to generate marketing material, so it's crucial that the animation not only is technically accurate but also visually appealing and engaging. Key requirements: - Highly detailed with motion and physics simulation: The animation should be realistic and showcase a deep understanding of mechanical systems and their interactions. - Marketing material focus: The animation should be optimized for engaging potential customers and making a strong impression within that context. - Professional quality: The final product should be of a quality that's suitable for use in a professional setting. Ideal Skills: - Proficiency in mechanical animation. - Experience with high-detail and realistic motion and physics simulation. - Previous work geared towards ma...
I am in need of a talented and experienced logo designer who specializes in modern aesthetics. The logo should encompass my business name, relevant graphics, and its abbreviati...specializes in modern aesthetics. The logo should encompass my business name, relevant graphics, and its abbreviation. Key Specifications: - Modern style logo - Incorporation of business name - Graphic elements - Business abbreviation The logo will serve multiple purposes; it'll form the basis of our branding identity, marketing materials, and website layout. The ideal candidate should have a strong portfolio of modern logo designs and a deep understanding of branding and marketing. Creativity and a focus on detail are strongly desired. Supplying initial concepts and revisions based on feed...
Brief for Digital Marketing Agency Services Company Overview: We are a small, family-run training provider based in the UK, specializing in professional development and educational services. Our goal is to double our turnover in the next 12 months. Learn more about us at https://debrastevens.co.uk. Project Objective: We are seeking a digital marketing agency that can partner with us on an ongoing basis to enhance our online presence and drive significant growth. The agency should have a strong background in SEO, PPC, content creation, and overall digital marketing strategy tailored to the training and development sector. Scope of Services Required: • SEO and Backlinking: Improve our search engine rankings and online visibility through effective SEO practices...
I need an experienced freelancer to assist me in typing data from handwritten notes into an Excel sheet. Key Requirements: - Previous Experience: Please include details of your previous work in this area - Handwriting Deciphering: Due to the nature of the data being handwritten, you'll need to have good skills in deciphering handwriting - Accuracy: It's crucial that the information is entered into the Excel sheet with the highest level of accuracy Looking forward to your application.
Hello Maicol, Hope you are doing well. We will improve your website traffic and give you a better ranking in your desirable search will never be disappointed with our work We have completed a lot of projects, with a very good experience - Website Technical Audit - Keyword Research - SEO Strategy - Content Creation - On-Page SEO - Link Building - (Only Quality Links) - GA Goal Setup: Phone click, Email Click, Form Submission, etc. - Conversion tracking - Google Rankbrain Optimization - Monthly Marketing Reports Thanks Jassi Thakur
I'm in need of an experienced developer who can assist with coding and theming. Ideal candidates should have: - Experience with qualitative and quantitative research coding and theming - Strong communication skills for regular updates via email - A track record of relevant projects
...of a freelancer who can help me get my eLearning platform accredited as soon as possible. Key Tasks: - Research and understand the accreditation requirements of International Association for Distance Learning (IADL), Commission on Accreditation of Distance Learning Programs (CADLP), Accrediting Council for Continuing Education and Training (ACCET) and potentially other relevant accreditation bodies. - Assist with implementing the necessary changes to fulfill the accreditation criteria. - Provide guidance and support in the accreditation process. Skills and Experience: - Expertise in eLearning and online education accreditation, specifically with the mentioned bodies. - Strong research and analytical skills for understanding complex accreditation guidelines. - Ability to...
I have a series of PDFs with text that needs to be typed into an Excel sheet. The data is mainly textual in nature. Key Requirements: - Data Entry: You'll be responsible for accurately inputting the text from PDFs into the corresponding cells in Excel. Ideal Skills: - Proficiency in Excel: You should be comfortable using Excel and have experience with data entry. - Typing Skills: Fast and accurate typing skills are essential. - Attention to Detail: The data needs to be entered accurately to ensure the integrity of the information. - Familiarity with PDFs: Experience working with PDFs is beneficial. Please note, there are no specific formatting requirements beyond accurate data entry.
I need someone to create social media profile on FB and Insta, manage the social media handles, generate leads for business, run webinars. One part is managing social media handles. Another part is create leads. The target audience are small & medium s...part is create leads. The target audience are small & medium scale businessmen who are looking for branding solutions, business consultancy, brand consultancy. Businessmen who wants to make their brands big and noticeable which will bring growth on business. More details: Which digital marketing channels are you currently using? Social media, Search engine optimization (SEO) What are your primary marketing goals? Generate leads, Drive website traffic Who is your target audience for your digital marketing eff...
Currently, I'm seeking an e...model revolves around Infrastructure as a Service (IaaS). - Consumer Service: Any consumer services offered need to be listed. - How Services are Offered: Although this data is missing, any available information regarding their model of operation (subscription basis, one-time payment, or pay-per-use) should be provided. Ideal candidates should demonstrate previous experience in the tech market research sector, particularly with a focus on cloud computing providers. Strong analytical and reporting skills are also essential. Adding to this, a good understanding of Infrastructure as a Service (IaaS) will be a significant advantage. The goal here is to create an in-depth profile of Modcloud that includes insights about its service provisions and model...
I have a number of scanned documents that contain financial figures. I need someone to accurately type these into an Excel sheet for further analysis. Key Requirements: - Experience with data typing and analysis in Excel, particularly financial data. - Attention to detail is paramount; precision in typing is crucial for the accuracy of the analysis. - Proficiency in English is a must, as the data will be in English and will need to be accurately transcribed. The ideal candidate should have prior experience in financial data entry and analysis, and comfortable working with scanned documents. Your work will be the foundation for subsequent data analysis, so precision and attention to detail is key.
I am seeking an teacher well versed in Excel 2021 to create a comprehensive intermediate-level course. This course will total between 12-15 hours and will be delivered through both video lectures and interactive exercises and quizzes. Here's an overview of the specific topics the course must cover. • Formulas and Functions • Data Analysis and Visualization • Pivot Tables and Charts • Advanced Functions • Named Ranges • Tables • Charts and Slicers The ideal freelancer for this project will possess strong instructional skills, extensive experience with Excel 2021, and a knack for making complex concepts easy to grasp.
I need assistance with a small-scale copy and paste data entry task. The data is less than 1,000 rows and is in a spreadsheet format. Ideal Skills and Experience: - Proficiency in spreadsheet software such as Excel or Google Sheets - Attention to detail to ensure accurate data entry - Efficiency in copy and paste tasks to complete the job promptly This is Medium Task for 1 day Max and will be Fixed Price of 800RS. We have to Refer the Raw File and Practice test for the Students and will it in the correct format in the Practice Bulk upload
I am looking to hire an experienced researcher who can find and compile a list of DIY YouTube influencers within United Sta...List should include a mix of home diyers, garden diyers, craft diyers etc - i can provide a list of categories. Your task: - Identify and list popular DIY influencers on YouTube within the follower range. - Collect their contact details including their email addresses and social media handles. - If available, find any agencies they are associated with. Ideal Candidate: - Proficient in online research - Understands the YouTube platform and its influencers - Has a keen eye for popular trends within the DIY community. - Respect for privacy and only using lawful methods The main aim of this task is to initiate a connection with these influencers for startup o...
I am searching for an adept article writer, ideally with experience in the health and wellness field. - Topic: The articles will primarily focus on health and wellness, providing valuable insights and tips to reader...motivate readers, with an emphasis not on formal academic language but on uplifting, moving discourse. Ideal skills would include significant experience with article writing, especially listicles, and a depth of knowledge on the subject of health and wellness. Familiarity with motivational writing or a keen interest in health and wellness will be a huge plus. Fluency in English, excellent research abilities, and originality in the work is expected. Freelancers should be able to create engaging, easy-to-read content without sacrificing the depth and value of the in...
REUQUIRED PERSON TO BE BASED IN PHILIPPINES ONLY! Are you passionate about social media marketing and graphic design? Do you have experience in creating engaging content for e-commerce businesses? If so, we have the perfect opportunity for you!Our clothing e-commerce startup is looking for a dynamic and enthusiastic Assistant to join our team. As we continue to grow, we need someone who can help us elevate our online presence and drive sales through creative digital marketing strategies.**The ideal candidate will:**- Have a strong understanding of social media marketing platforms such as Facebook, Instagram, and TikTok- Be proficient in creating and managing paid advertising campaigns- Possess advanced skills in Photoshop and Illustrator for editing and creating visua...
I'm looking for a talented writer with a solid grasp of English grammar for my small English major project. Key Requirements: - Research: I need you to carefully explore the topic and find relevant information to be included in the project. - Writing and Editing: The writing should be clear, concise and informative. The editing part here is crucial to ensure that the grammar is flawless. - Proofreading: I need you to meticulously proofread the content before finalizing the project. Experience in working with English major projects, particularly on grammar, would be an added advantage. The final output should be under 1000 words. I look forward to your help.
...demat accounts and ensuring they meet our company's criteria. - Portfolio Management: Assisting in the management and organization of our clients' stock portfolios. - Market Research: Conducting in-depth research on market trends, competitors, and potential investment opportunities. Ideal Skills and Experience: - Proven experience in business development, preferably in the stock market industry. - Familiarity with the stock market, demat accounts, and portfolio management. - Strong analytical skills with the ability to interpret complex data. - Exceptional communication and negotiation skills. - Proficient in market research and lead generation. If you're a results-driven individual with a keen interest in the stock market and a successful track re...
I'm looking for an expert who can proficiently assist me in the qualitative coding of transcripts. The aim is to identify themes of relevance to the data provided. Key Skills and Experience: - Proven expertise in qualitative data coding - Proficiency in identifying themes from transcripts - Ability to ...assist me in the qualitative coding of transcripts. The aim is to identify themes of relevance to the data provided. Key Skills and Experience: - Proven expertise in qualitative data coding - Proficiency in identifying themes from transcripts - Ability to categorize themes by relevance Your role will be pivotal in deriving meaningful insights from the data provided, so experience in qualitative research and data analysis would be a plus. Please share your prior experience ...
I have code for login trading accound and fetch token data. I need to update more data from the code to my system.I need to collect live data from the web and candle stick, Mins Intervals are in Dropdown box, I can choose any minutes interval, I need you to collect Last 5 candle data from the Excel in the web and other details for each token, I will give token name in the excel, It will automatically display the rows of data. If i chanage time interval it will display those data only. Need ot automate the buy/sell order Note: I dont know about coding, If you install the code and run successfully at my system thereafter I will hire you and release the payment. If you agree this term you will apply this task Budet is 600 INR and Good review, Dont expect more I am not big fish...
...conferences, and trade-shows related to mutual funds, real estate, wealth management, and financial planning that are going to be held in Ahmedabad, Surat, and Vadodara. Key Requirements: - The data must encompass a wide range of events across these financial sectors. - Only events in the cities of Ahmedabad, Surat, and Vadodara should be included. Submission: - The final deliverable should be in a spreadsheet format, making it easy for me to analyze and organize the data. Ideal Freelancer: - Experience in event data collection would be a huge plus. - Familiarity with the financial sector, particularly mutual funds, real estate, wealth management, and financial planning, will be beneficial. - A detail-oriented freelancer who can provide accurate, up-to-date information. - Ple...
I have a project where I need you to work with numbers in an Excel sheet. Ideal Expertise: - Proficiency in data entry - Strong knowledge of Excel - Attention to detail - Ability to maintain accuracy and consistency in data entry - Proven experience in similar projects - Able to meet deadlines Please let me know if this is something you can assist with.
Looking for someone who can code TON smart contracts. We have a DeFi platform which has integrations to ETH, BNB & Blast chain already. We want to add TON as the 4th chain. We also have similar logic contracts written in Solidity for reference. As TON is non-evm compatible, the dev needs to write contracts to integrate the chain into the platform. Some resources for research :-
