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jersey city, united states
It's currently 5:27 PM here
Joined September 23, 2012
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Jonathan G.
@jonathangoodman
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jersey city, united states
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Professional Writer
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Portfolio
Portfolio
Press Release: Hurricane Sandy Relief
Press Release: Financial
Blog Article: Legal
Press Release: Animal Shelter
Blog Article: Property Management
Blog Article: House Painting
Press Release: Hurricane Sandy Relief
Press Release: Financial
Blog Article: Legal
Press Release: Animal Shelter
Blog Article: Property Management
Blog Article: House Painting
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Experience
Managing Partner
Jan 2019 - Mar 2020 (1 year, 2 months)
Responsible for the strategic leadership ensuring growth and scalability while evangelizing the long-term vision of the company. Managing expectations with internal and external stakeholders while assisting in the due diligence and valuation of current opportunities in order to create and foster a culture of success.
Vice President of Worldwide Marketing
Dec 2018 - Apr 2019 (4 months, 1 day)
In charge of the branding and marketing development for this cosmetic nutraceutical company. Prepared the launch of products. Implementing and tracking online sales and marketing strategies. Managed relationship with agencies to create campaigns that improved sales. Identified opportunities to expand and improve market presence. Negotiated terms with partners. Analyzed relevant data to identify new opportunities.
Vice President of Digital Marketing
Jan 2007 - Dec 2017 (10 years, 11 months)
Lead a high performing trusted team within the agency to develop, plan and implement the activation of B2B and B2C E-commerce marketing campaigns to ensure optimum penetration, volume growth and sustained profitability. Implemented best-in-class short and long-term recommendations of innovative agile digital strategies to drive up ROI while analyzing KPI based performances. Inspired hands-on strategic E-commerce planning setting the tone to motivate interdepartmental collaboration.
Education
Master of Business Administration
(3 years)
Master of Science
(3 years)
Bachelor of Arts
(4 years)
Publications
Google Scheme Tool Learns About Your Site
FeedFront Magazine
Article is located on page 15 of the linked PDF. The editor of FeedFront Magazine, which is associated with Affiliate Summit asked me to write an article on the same topic I was speaking about at their conference. At the time little was known about Schema and how Google would use it to improve their search capabilities. I was one of the first people to write an article on the subject. The article and the presentation were both well received.
https://bit.ly/2YBFEl4
5 Times Donald Trump Rewrote History To Support His Campaign
Huffington Post
The Huffington Post wanted an article that highlighted the various lies the Trump campaign was espousing during the election cycle. I worked with the editor to provide a top five list that could be easily and quickly read by the newspaper's audience. The article was well received and lead to other projects for the newspaper.
https://bit.ly/2AtYhzu
What A Canadian Pride Parade Can Teach Us About The United States
Huffington Post
The Huffington Post was looking for an article that compared how other countries handled security during large public gatherings. I worked with the editor to provide a detailed analysis of what I witnessed while in Canada for the Montreal Gay Pride Parade and how it differs from the way parades are handled in the United States. The article continues to be a resource for readers of the online newspaper and has been referenced by several other websites.
https://bit.ly/3htZ8AL
The World of Internet Marketing
CreateSpace
This book takes the reader on a journey from building an online presence to enhancing their Facebook, Twitter, and LinkedIn strategies. Along the way the reader will learn secrets of social media marketing and how to make their sites accessible for all devices. For the novice, this book is a step into the adventure of online marketing. For the expert, this book serves as a refresher of critical areas needed to succeed.
https://amzn.to/3e5YCqu
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